Unify data across channels for actionable insights with Adobe CJA

Enterprises today grapple with fragmented customer data, siloed systems, and slow reporting cycles that hinder the ability to gain a complete view of their customer journey. These challenges often result in missed opportunities for personalization and timely engagement.

 

Adobe Customer Journey Analytics addresses these issues head-on by unifying data from various channels and devices into one cohesive, real-time platform. It provides actionable insights that empower businesses to quickly understand customer behaviors and optimize their marketing strategies.

 

Ranosys specializes in implementing and integrating Adobe Customer Journey Analytics into your existing Adobe ecosystem. Their expert services ensure a smooth transition, tailored customization, and faster realization of ROI, turning data challenges into strategic opportunities for growth.

Unite experience across channels with Adobe Customer Journey Analytics & Ranosys.

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Excellence within the Adobe ecosystem

As an award-winning Adobe Partner, we help enterprises successfully navigate the Adobe ecosystem and focus on customer success.

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Adobe Customer Journey Analytics Features

Customer Level Analysis

Understand your customers at a granular level. Analyze individual behaviors to uncover personalized insights that enable more effective engagement and decision-making. Adobe’s Customer Journey Analytics provides a clear view of how users interact at every touchpoint.

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Data Flexibility

Adobe provides unmatched flexibility with your data. Whether it’s raw or processed data from multiple sources, easily customize, integrate, and extend analytics to meet your unique business needs without compromise.

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Data Governance

Ensure the integrity and security of your data. Adobe’s robust data governance tools provide full control, helping maintain compliance, privacy, and accuracy across your entire organization’s data ecosystem.

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AI-driven Insights

Leverage artificial intelligence to unlock powerful insights. Adobe’s AI capabilities automatically surface key trends and anomalies, driving smarter actions and more relevant customer interactions without manual intervention.

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Full Customer Journey View

Adobe delivers a comprehensive view of your customer’s journey. Track interactions across every touchpoint and channel, empowering teams to understand and optimize experiences throughout the entire lifecycle.

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Actionable Intelligence

Turn insights into strategies that work. Adobe’s actionable intelligence transforms analysis into recommendations that can be directly applied to campaign strategies, maximizing results and improving ROI across your marketing efforts.

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OUR SUCCESS STORIES

Delivering customer success with Adobe

Our client-centric approach delivers client satisfaction consistently.

Panasonic on Adobe Commerce for Retail & eCommerce Case Study

Panasonic collaborates with Ranosys to enhance the performance of their multi-country eCommerce stores.

#experiencedesign #adobe #aem

Hyundai, a leading Automotive Manufacturer on Adobe Experience Manager (AEM) Case Study

Hyundai Motor collaborates with Ranosys to optimize the performance of its corporate website across multiple regions.

#experiencedesign #adobe #aem

Sketchers on Adobe Commerce for Retail & eCommerce Case Study

Ranosys has assisted Skechers in enhancing customer experience by integrating online fulfillment of shoes and apparel for men, women and kids.

#digitaltransformation #experiencedesign #adobe

Energy Market Authority Singapore, a Public Sector Institution on Adobe Experience Manager (AEM) Case Study

Energy Market Authority (EMA) of Singapore embraces Adobe Experience Manager to deliver compelling digital experiences.

#digitaltransformation #experiencedesign #aem

Singapore Airlines’ KrisShop on Adobe Experience Manager and Adobe Commerce for Retail and eCommerce Case Study

Singapore Airlines partners with Ranosys to enhance KrisShop’s website performance and introduce a customized online platform designed for specific markets.

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KEY INDUSTRIES

Industries transformed with Adobe Customer Journey Analytics

What to expect from Adobe Customer Journey Analytics

Refined Audience Segmentation

Refined Audience Segmentation

Leverage the power of data to segment customers more precisely. With Customer Journey Analytics, businesses can tailor audience segments based on real-time behaviors, interests, and preferences, ensuring targeted messaging across all touchpoints.

Pinpoint Customer Journeys

Pinpoint Customer Journeys

Gain clarity into how customers interact with your brand across channels. Adobe Customer Journey Analytics allows you to visualize the journey from start to finish, uncovering key touchpoints and engagement patterns that help understand and optimize customer movement. 

Identify Conversion Drivers

Identify Conversion Drivers

Find out which customer behaviors and actions lead to conversions. Adobe Customer Journey Analytics uncovers insights into what drives purchases and conversions. Use this data to craft effective campaigns, improve conversion rates & optimize marketing spend.

Predict & Mitigate Churn

Use predictive modeling to identify signs of churn before it happens. Adobe Customer Journey Analytics helps you understand customer behaviors that signal potential drop-offs, allowing you to take proactive steps that reduce customer loss.

Personalize Marketing Efforts

Enhance customer experiences through personalized marketing efforts. Adobe Customer Journey Analytics allows you to tailor messaging and offers based on individualized customer data, ensuring that marketing strategies are relevant and targeted.

Optimize Marketing Campaigns

Optimize Marketing Campaigns

Track and measure the effectiveness of marketing campaigns in real time. With Adobe Customer Journey Analytics, businesses can evaluate campaign performance across multiple channels and refine strategies to maximize results.

Delivering impactful business results as an Adobe Partner

Here’s what you get
OUR CLIENTS

Trusted by leading brands including Fortune 500

We are proud to work with some of the most renowned brands in the world.

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Frequently Asked Questions

Adobe CJA provides unified omnichannel analysis combining online and offline data across websites, apps, CRM, call centers, and more. Unlike Adobe Analytics which focuses on web analytics, CJA, analytics, CJA analyzes complete customer journeys using raw, event-level data from Adobe Experience Platform with greater flexibility and customization.

CJA integrates data from diverse sources like websites, mobile apps, email, CRM, POS systems, and IoT devices through Adobe Experience Platform. This unified approach breaks down data silos, enabling you to track and analyze complete customer interactions across all touchpoints in real-time, comprehensive journey insights.

CJA connects to virtually any data source via Adobe Experience Platform (AEP), including Adobe solutions (Analytics, Target, and Campaign), enterprise systems (CRM, ERP, databases), offline data, streaming data, and third-party platforms. Integrations use batch or streaming methods, supporting flexibility in how you ingest and analyze customer data.

CJA drives increased revenue through deeper customer insights and personalization, reduces costs by consolidating tools and eliminating wasted marketing spend, and enhances retention through identifying at-risk customers and friction points. Organizations typically see improved conversion rates, higher average order value, better customer loyalty, and increased ROI.

Yes, absolutely! Ranosys builds tailored CJA dashboards aligned to your business goals, integrating data sources and configuring visualizations for your needs. We design automated dashboards with custom metrics, segments, and alerts, plus provide training and ongoing support to ensure your teams maximize CJA’s analytical power.

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