Magento has emerged as a robust tool for migrating traditional businesses to online. With a rapid growth of B2B market, in September 2017, Magento released Magento 2.2 version with some amazing features. This platform is designed to provide a unique experience for admin and customers while making life easier for all.
B2B eCommerce – The Future
- As per the reports of Forrester, B2B eCommerce in the US will top $1.1 trillion and comprise 12.1% of all B2B sales by 2020.
- eCommerce in Singapore is expected to grow by more than 11% by 2021.
- The European B2C eCommerce turnover is anticipated to grow at a rate of 14% and reach around €602 billion in 2017.
- In the UK, the B2B marketplace is forecasted to be twice the size of that of B2C.
Here are few of the new features of Magento 2.2 for B2B eCommerce.
1. Custom Catalog
Magento 2.2 empowers store owners to define customer catalog access and to control categories, products, and prices displayed to their business partners. The catalog creation process runs in the backend and the Admin is notified by the system when the catalog is available to be assigned to multiple customers.
The catalog can be created by following these simple steps:
Step 1 – Select Products for Catalog
Select the products to be displayed in the new catalog. Specific products can be excluded / included using the filters.