In today’s experience-driven era, user experiences should not only be personalized but omnichannel and connected. Now more than ever, it is important for a business to seamlessly connect their core systems with external tools and applications, to fulfill the equation of a connected UX. And when it comes to integrating systems and breaking down data silos, MuleSoft Salesforce integration bridges the gap between your internal and external systems and allows businesses to provide seamless, scalable, and well-integrated experiences. MuleSoft has been a part of Salesforce for the past two years, empowering enterprises to leverage this powerful combination to boost system performance and operational efficiency.
Here we will discuss the MuleSoft Salesforce integration, its benefits, best practices, and use cases.
Introducing the powerful platforms: Salesforce & MuleSoft
Salesforce is one of the most efficient CRM software with dedicated cloud-based solutions for all your enterprise activities- sales, marketing, customer service, commerce, and other functional departments. Its competitive offerings of Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, Salesforce Order Management System, Salesforce Community Cloud, Salesforce Einstein and other external systems and tools acts as a complete package to accelerate business transformation, automate mundane tasks, improve user experiences, and allow seamless collaboration between teams.
As powerful as Salesforce as a core system is, it still requires a seamless integration with other third-party tools and systems to deliver an unmatched performance and meet customer demands throughout. This can only be possible with an API-led connectivity that unifies valuable data sources, and systems, while empowering users and employees with a seamless transition between these tools. And this is where an agile platform like MuleSoft comes into play. With MuleSoft, enterprise owners can integrate their business-critical internal and external systems and create consistent experiences faster.
MuleSoft is a platform that gives IT teams the tools to integrate data and systems, automating workflows and processes and help create seamless omnichannel experiences with security, governance, and compliance. With that said, MuleSoft fulfills the following objectives for enterprises:
- Unlock systems and data with integration
- Drive production and efficiency with automation
- Create engaging digital experiences
MuleSoft and its Anypoint integration platform allow connecting applications, systems, and tools without any codebase changes, making system-to-system integration easy, effortless, and cost-effective.
What can Salesforce MuleSoft integration do for you?
Now before you invest into Salesforce MuleSoft integration, the probable question is what difference can it make to my business ROI?
- Salesforce integration with MuleSoft brings all your internal and external systems together, meaning you don’t have to switch between tools and can leverage a 360-degree view of all your business data on a common/single dashboard – cloud or on-premises, utilizing pre-built connectors.
- With all systems integrated, you can implement better analytics , derive higher insights, and boost processes for faster and smarter decision-making.
- Leverage the power of combined data to develop scalable integration frameworks and deliver seamless omnichannel experiences faster.
Does your business need a Salesforce MuleSoft integration?
Companies need the connectivity to provide customers with real-time and relevant experiences. With disjointed or poorly integrated systems, enterprises find it hard to unify business processes and deliver connected solutions throughout. Subsequently, they rely on legacy systems or siloed data sources, none of which help them achieve the desired operational goals. MuleSoft Salesforce integration benefits enables organizations to unlock, analyze and act on data to innovate and adapt to change faster, creating well-knit experiences for their employers and customers.
The following are some reasons why your business requires a Salesforce MuleSoft integration:
#1. Want to accelerate digital transformation
In today’s economy, companies are under tremendous pressure to meet customers’ expectations of personalized, integrated, and connected experiences across multiple channels. Most companies are already on their digital transformation journey, modernizing legacy systems and automating business processes. Organizations can bring change when they bring disparate internal and external systems together, draw insights from it, and drive operational performance status. With Salesforce MuleSoft integration, enterprises achieve seamless connectivity to boost their system’s functionality securely and scalably across the enterprise for different users, such as customers, suppliers, and employees.
#2. Break down data silos for better information exchange
To keep up with business demands and unlock the real power of data for improved business ROI, a scalable and strategic approach for integrating both internal and third-party systems is required. Salesforce integration with MuleSoft allows enterprises to integrate and unify data with an API-led approach, where businesses can easily compose connected experiences while maintaining security and data safety. Business owners can reuse their existing APIs and microservices across the organizations rather than building from scratch, while establishing a complete control over the process.
#3. Reduce manual efforts and effectively automate them
Salesforce MuleSoft integration helps you get rid of the time-consuming and error-prone manual workflows and instead automate these steps for higher efficiency and productivity. This powerful integration between two platforms provides a highly customized no-coding approach to integrate tools and applications, thus saving time and boosting the agility of business processes.
#4. Reduce the risk security threats and revenue spend in rectifying them
Undoubtedly, enterprises today generate vast amounts of data across channels and systems. However, often they either cannot bring it together onto a single platform, effectively study and derive actionable insights from it, or enforce stringent data safety protocols to prevent data loss, leaks and associated security threats. Hence, to safeguard your data, MuleSoft Salesforce integration benefits provide you with robust security features ensuring that data is protected as it flows through the integration solution.
#5. Seamless coordination across the organization
Business requires seamless communication and coordination between teams owing to interdependent tasks, which often isn’t a possible solution due to existing data silos, resulting in poor visibility of activities, adversely affecting the ability to make decisions. Enterprises with diverse service portfolios must connect their IT department tools with Salesforce via MuleSoft to meet specific data and reporting requirements.
What are the Salesforce MuleSoft integration best practices?
Salesforce MuleSoft integration empowers enterprises to build strongly connected systems. If as a business you’re looking to explore more around combined solutioning, here are some of the MuleSoft Salesforce integration best practices recommendations:
#1. Understand end-to-end business requirements: Before starting the integration or connectivity, both Salesforce and MuleSoft must have a basic understanding of business use cases, data elements,, orchestration and transformation is needed.